AIR INVENTION
Service: 
Event Direction | Head of institutional relations

Client:
Panasonic

Time Period:
Milan Design Week 2018
An experiential and multi-sensory event in which we celebrated the transition of design which, from a discipline based on material elements, can also express itself artistically on ethereal and impalpable elements such as air.

With Air Inventions by Panasonic, we created a space in the heart of Milan, in the Courtyard of Honor at the Accademia di Belle Arti di Brera, to offer a breath of pure and incredibly elaborate air.

*Winner Best Technology Milano Design Award